After the Democratic Hillary Clinton loses in the 2016 Presidential race, some time has passed and Democratic Party campaign consultant Gary Zimmer (perfectly cast Steve Carrell) is struck by a viral video of a stubborn Marine Colonel Jack Hastings (also perfectly cast and highly underrated actor Chris Cooper) who speaks out at a town hall meeting against the new immigration policies. We first see the actual town hall meeting and then the viral video and Zimmer has his A HA! moment. In order to win back voters and show Democrats have values that extend to small towns like Deerlaken, Wisconsin, Zimmer wants Colonel Hastings to run for mayor against Republican incumbent Mayor Braun (Brent Sexton). Never mind that the RNC is funding Braun and that Zimmer's ruthless rival (Rose Byrne) is ready to start a showdown of Fox News propaganda proportions.
There is a nostalgic factor running through "Irresistible" and it is in the minutiae of a small town. Everyone goes about their business, not looking to fight each other but rather accept each other wholeheartedly (when Zimmer is first introduced to the local townsfolk, he tries to curry favor by saying he had once been in Madison. Their response: "Madison is not Wisconsin"). The local coffee shop has prepared sweets and coffee with two sugars and milk for Zimmer every morning (that is not how he takes it). The Colonel's upbeat daughter (Mackenzie Davis) has a winsome quality about her - she can hold her own against this Washington left-winger without much help. Even the Colonel is not too hard-bitten about life, though he suspiciously has little to say in his campaign speeches other than big money rules (that suspicion figures in an ending that had me surprised). The Braun and Zimmer supporters are not angry, divisive folk - they just want their town to thrive during increasingly difficult times. Director and writer Jon Stewart is not so much taking a page from 1972's "The Candidate" - he's crossing into the small town idealism of the "Welcome to Mooseport" variety where strength follows by example of loyalty to family.
"Irresistible" is hard to dislike, it has ample charm and a sweet innocent quality to it (even the Fox news reporters are not so unappealing as much as they are clueless). Yet the movie is never aiming to be sharp and incisive in its skewering - it pokes at the demonized politics run by financial interests but it never cuts it and leaves it as an open wound which we all know it is. From any other director, I might have expect a gentleness but not from abrasive Jon Stewart. Or maybe Stewart is just casually saying as he did when he finished his last "Daily Show" episode many years back: "Bullshit is everywhere."


